Track customer profiles and loyalty points in an AI-powered retail CRM built with AI to fit your eCommerce store's specific workflow.




Customize your retail CRM setup with the exact steps and views your sales team needs. Add features as shopper journeys evolve—no code needed.






Connect store transactions, loyalty data, and support tickets from other systems with real-time sync—or manage everything in Softr Databases. One source of truth for retail.
Give store managers and sales associates the right tools and access. Set up secure logins and granular permissions—no IT support or dev work needed.
Give different retail team members tailored access and dashboards, so each role sees just the customer data they need to drive sales.
Give different retail team members tailored access and dashboards, so each role sees just the customer data they need to drive sales.
Streamline your retail processes with Softr Workflows. Trigger native automations for low inventory alerts or loyalty tier updates automatically.
Access and update your retail CRM on the shop floor or from the warehouse. All apps are mobile-ready out of the box.
Use Google or email logins to give your sales team fast, secure access to shopper data—no IT tickets or complex setups needed.
Keep sensitive customer and transaction data safe with SOC2 and GDPR compliance, plus fine-tuned access control at every level.
No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.

Build your retail CRM in minutes with AI. No dev time needed—just describe your store's customer management needs.

Add features like loyalty tracking, AI sales insights, or omnichannel alerts as your brand grows—no rebuild needed.

Start with a retail CRM, then add vendor portals, dashboards, or shared forms—all in one place with no extra tools.
Co-build with AI
Simply describe what you need. Let Softr handle everything - Interface, database, workflows.
Iterate with AI or visually
Control most critical parts of your app yourself - roles, permissions, security.
Ship the same day
Invite team members or external clients and partners right away. No developer handover.
Use drag-and-drop blocks to build a portal that looks sleek and modern out of the box. Add only the features you need, and iterate as your workflows evolve.




A retail CRM is a secure space where your store managers or sales teams can log in to access customer information, like purchase histories, support tickets, loyalty status, and communication logs. It keeps all retail operations in one place, so you don't have to rely on back-and-forth emails or fragmented spreadsheets. This makes it easier to stay organized and provide a high-touch personalized shopping experience for every customer.
Softr is the first AI-native platform for building business software. It makes it easy to build a retail CRM that fits the way your storefront or e-commerce business works. You can describe your needs to the AI Co-Builder to instantly generate your database, pages, and logic—already connected and secure.
You don't need to code anything. You can start by generating with AI, using a template, or building from scratch. Everything runs on Softr Databases, the native, relational database built into the platform, or you can connect external tools like Airtable, Google Sheets, HubSpot, and more. You have full control to adjust the layout visually, decide who sees what, and brand it to match your retail identity. It's quick to get up and running, simple to update, and flexible enough to grow with your expansion.
You can include a wide range of features in your retail CRM, depending on what your retail workflow looks like. A great retail CRM app usually mixes classic functional blocks with AI-powered intelligence:
- AI-Powered Intelligence – Use Ask AI to let store associates query customer data conversationally, or set up Database AI Agents to summarize purchase patterns or suggest next-best-product recommendations.
- Vibe Coding Blocks – Build complex, custom UI elements—like a dynamic loyalty points calculator—using the AI Code block to "vibe code" exactly what you need.
- Softr Workflows – Build native automations (like a return request approval) that trigger notifications or sync data whenever a record is updated or a button is clicked.
- User Portals & Logins – Securely manage access so each store manager only sees their own location's sales data or specific customer segments.
- Forms & Data Collection – Capture information with custom feedback forms, in-store lead generation, and file uploads for receipts.
- Dashboards & Charts – Visualize your retail CRM performance and sales metrics with real-time charts and revenue summaries.
- Lists & Advanced Filtering – Display and manage your data with searchable customer tables, kanban boards for lead stages, and detailed profile views.
Everything is built using Softr's drag-and-drop blocks, so you can create these features without writing code. Need something more custom? Use the Vibe Coding block to generate a tailored component with AI. And if your retail needs change, it's easy to update the platform later.
Vibe coding is all about moving fast and using AI to build exactly what you need. You can "vibe code" a retail CRM in Softr by simply describing your requirements—like tracking VIP status and purchase frequency—to the AI Co-Builder. Softr then generates a production-ready app on top of a stable, secure foundation.
Unlike other tools that just generate raw, fragile code, Softr handles the "boring 80%"—like authentication, database logic, and security—natively. This means you get the speed of vibe coding without the "Day Two" headaches of managing raw code. You describe it, Softr builds it, and it’s ready for your retail team to start closing deals instantly.
Yes. You can manage multiple store locations, departments, or sales teams in a single retail CRM. Each user only sees the customer profiles and sales data assigned to them, based on their login and role. This is useful for retail chains, franchise operators, or any business working with various regional stakeholders.
Yes, you can. You don't need to bring your retail data from somewhere else to start building with Softr. If you're starting from scratch, you can use Softr Databases, which is built into the platform and integrates perfectly with any retail CRM you build.
But if you already have customer data in tools like Airtable, Google Sheets, HubSpot, Notion, Coda, monday.com, Supabase, or SQL, you can connect those too. You can also use the REST API connector to bring in data from other POS systems. Either way, you have full control over how your customer data is structured and displayed in your app.
Softr Databases is the recommended native, relational data source for Softr. It is built explicitly for business apps, offering the highest performance for loading thousands of customer records and a lightning-fast experience because the data is native to the platform.
If you already have your data elsewhere, Softr also connects to 17+ external data sources. You can connect to Airtable, Google Sheets, HubSpot, SmartSuite, BigQuery, and more. You can even integrate multiple data sources into the same retail CRM—so your app could pull in loyalty records from Softr Databases and lead statuses from HubSpot at once. Most sources support real-time, two-way sync, so any changes in your app or data source stay in sync automatically.
Yes, Softr gives you full control over how users experience your retail CRM. You can customize the layout, navigation, and content to match your brand and sales workflow. Each page or block can be shown or hidden based on who's logged in, so every sales associate sees only the customers they are assigned to.
You can also set up different user roles, such as store manager, sales rep, or regional admin—and define exactly what each role can view or edit. For example, reps can see only their leads, while regional managers can manage all store records. You can also create personalized views by filtering data based on the logged-in user.
This level of customization is especially useful when you're managing multiple retail outlets or territories in the same app. It helps keep the experience clean, secure, and tailored to each user's specific store.
Yes, you can fully white-label your retail CRM in Softr. You can use your own logo, brand colors, fonts, and custom domain to make the CRM feel like a natural extension of your company headquarters. You can also remove all Softr branding, so your sales team only sees your company's identity throughout the experience.
Yes, you can. Softr gives you a lot of flexibility to control both the design and layout of your retail CRM. You can adjust colors, fonts, spacing, and page structure to match your retail brand. You can also choose how each page is laid out, decide which blocks go where, and set what different users see when they log in.
To display your retail data, you can add different types of blocks depending on what you need:
- Table blocks – to show structured data like transaction history or inventory logs
- List or Card blocks – to highlight things like customer profiles or current promotions
- Detail View – to show one record at a time, like a comprehensive customer overview
- Forms – for capturing new lead details or returns
- Charts – to show sales performance and regional trends
- Calendar blocks – to display shipment arrivals or seasonal sale dates
If your retail strategy or design needs change later, it's easy to go back and make updates right in the visual builder.
Softr is built with security in mind. All retail data is encrypted in transit (TLS) and at rest, and your CRM is hosted on secure, reliable infrastructure. Softr apps also give you full control over who can see and do what in your app. You can set up role-based permissions, manage users directly within your data source, set visibility rules, and apply global restrictions to protect sensitive customer records across your entire app.
For apps using Softr Databases, your data is stored in Softr's secure environment, with all data hosted in Europe (Germany) and SOC 2 Type II compliance. For apps connected to external data sources like Airtable or SQL, Softr doesn't store your customer data—it just displays it in real time based on your access settings. You're always in control of your data and who can view or edit sensitive purchase information.
It is fully production-ready. Unlike many AI tools that just "vibe code"—generating fragile, custom code that is hard to maintain or secure—Softr builds your retail CRM on top of a stable, business-grade foundation.
We handle the "boring 80%" (like login security, store-level permissions, and hosting) natively, so you don't have to. This solves the "Day Two" problem of AI: you get the speed of instant generation without the headache of managing raw, unreliable code. Your CRM is secure, scalable, and ready for your retail team to use across every store location from day one.
Softr is the first AI-native platform for building business software. Unlike pure "vibe coding" tools that generate fragile code, or traditional no-code tools that require complex manual configuration, Softr's AI Co-Builder creates a retail CRM on top of a secure, production-ready foundation.
What sets it apart is the hybrid advantage: you can use AI to generate your retail database, app pages, and logic in minutes, then use visual controls for precise editing. You get the speed of AI with the reliability of business-grade infrastructure (auth, roles, and permissions) already built-in. It's designed for retail operations teams who want to move from prototype to production on day one.
Yes. Softr supports powerful native workflows and a wide range of retail integrations so you can connect your retail CRM to the rest of your tech stack. You can automate tasks using Softr Workflows (like sending a coupon after a customer's third purchase), or sync with tools like Stripe for payments and Intercom for support. Softr also supports REST API and webhooks for more advanced retail logic.
Whether you need to send customer data to your email marketing tool, trigger shipping notifications based on status updates, or display sales charts from your POS, you can build it into your retail CRM without writing code.
Describe your store's needs. Softr's AI builds your custom retail CRM in minutes.