CRM

Build your own lead tracking system, no code required

Capture and prioritize prospects in an AI-powered lead tracking system built with AI that you customize to fit your sales workflow.

Screenshot of a lead tracking system interface displaying a visual sales pipeline, lead status cards, monthly conversion charts, and a sidebar navigation menu.
lead tracking system mobile ui
Loved by 1 million+ teams around the globe
Data Management

Bring all your prospect data together in real time

Connect your spreadsheets, marketing tools, and sign-up forms with real-time sync—or manage everything in Softr Databases. Create a single source of truth for your sales team.

Explore all data sources
Power

Custom access for every team. Built-in security.

Give each sales rep the right tools and access. Set up secure logins, user groups, and granular permissions—no IT support or dev work needed.

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Advanced permissions

Give different sales tiers and managers tailored dashboards, so each role sees just the lead data and interaction history they need.

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User groups

Give different sales tiers and managers tailored dashboards, so each role sees just the lead data and interaction history they need.

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Automations

Streamline your sales process with Softr Workflows. Trigger native notifications based on lead status changes or new inquiries to keep your pipeline moving.

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Works on any device

Access and update your prospect records on the go. All lead tracking apps are mobile-ready out of the box for field sales and remote pitching.

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Easy, secure logins

Use Google, email, or SSO logins to give your sales team fast, secure access to their pipeline—no IT tickets needed.

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Security

Keep prospect and company data safe with SOC2 and GDPR compliance, plus fine-tuned access control at every level of your lead database.

Why Softr

Why Softr vs other software

No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.

UI screenshot of Softr drag-and-drop dashboard setup for building lead tracking system

Easy, fast setup

Build your lead tracking system in minutes with AI—no dev time or complex configuration required.

UI screenshot of Softr dashboard with resources, contacts, finances, and projects modules

Consolidate your stack

Add features like pipeline visualizations and automatic lead scoring as your growth accelerates.

Integration logos showing Softr connected with Airtable, Notion, Google Sheets, HubSpot, SQL, Rest API, and more.

Flexible as you grow

Start with a CRM, then add sales dashboards and lead forms—all in one place, with no extra tools.

How it works

Generate a fully custom lead tracking system with AI

Co-build with AI

Simply describe what you need. Let Softr handle everything - Interface, database, workflows.

Iterate with AI or visually

Control most critical parts of your app yourself - roles, permissions, security.

Ship the same day

Invite team members or external clients and partners right away. No developer handover.

Customer Love

The go-to platform for business operations

Use drag-and-drop blocks to build a portal that looks sleek and modern out of the box. Add only the features you need, and iterate as your workflows evolve.

Frequently asked questions

What is a lead tracking system?
What are the benefits of building a lead tracking system with Softr?
What types of features can I build into my lead tracking system?
How can I "vibe code" a lead tracking system with Softr?
Can I manage multiple sales teams or regions in the same lead tracking system?
Can I use Softr if I don't already have my lead data in another tool?
Which data sources does Softr support for lead tracking?
Can I customize the sales team's experience and lead permissions?
Can I white-label my lead tracking system in Softr, including using my own branding?
Can I customize the design and layout of my lead tracking system?
How secure is my prospect data in Softr apps?
Is the AI-generated lead tracking system production-ready or just a prototype?
How is Softr different from other CRM or no-code tools?
Can I automate lead workflows and integrate with other sales tools?

Related use cases

Build your lead tracking system in minutes

Describe what you need. Softr's AI builds your custom CRM and tracking tool in minutes.