Build your marketing resource allocation tool
Optimize budgets, schedule teams, and track ROI in an AI-powered tool built with AI that you customize to fit your marketing workflow.
Build exactly what your marketing team needs
Customize your marketing resource allocation tool with the exact steps and views your team needs. Add features as processes evolve—no code needed.
Marketing budget tracking
Team capacity scheduling
Campaign approval requests
Campaign ROI reporting
Asset and file management
AI-powered allocation insights
Unify your marketing resource data in real time
Connect budget sheets, campaign trackers, and team schedules with real-time sync—or manage everything in Softr Databases. Create a single source of truth for your business.
Custom access for every team. Built-in security.
Give each teammate the right tools and access. Set up secure logins, user groups, and granular permissions—no IT support or dev work needed.
Advanced permissions
Give different marketing team members tailored access and dashboards, so each role sees just the campaign and budget data they need.
User groups
Give different marketing team members tailored access and dashboards, so each role sees just the campaign and budget data they need.
Automations
Streamline your internal processes with Softr Workflows. Trigger native automations for campaign approvals or budget alerts to keep operations running.
Works on any device
Access and update your resource allocation tools on the go. All apps are mobile-ready out of the box, perfect for checking campaign status anytime.
Easy, secure logins
Use Google, email, or SSO logins to give your marketing team fast, secure access—no IT tickets or complex setup sessions needed.
Security
Keep internal marketing and financial data safe with SOC2 and GDPR compliance, plus fine-tuned access control at every granular level.
Why Softr vs other software
No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.
Easy, fast setup
Build your resource allocation tool in minutes with AI—no manual configuration or developer time required.
Consolidate your stack
Add features like ROI reporting, approval workflows, or capacity tracking as your agency or department grows.
Flexible as you grow
Start with budget tracking, then add project portals and dashboards—all in one place with no extra seats to buy.
Generate a custom marketing resource allocation tool
Co-build with AI
Simply describe what you need. Let Softr handle everything - Interface, database, workflows.
Iterate with AI or visually
Control most critical parts of your app yourself - roles, permissions, security.
Ship the same day
Invite team members or external clients and partners right away. No developer handover.
The go-to platform for business operations
Use drag-and-drop blocks to build a portal that looks sleek and modern out of the box. Add only the features you need, and iterate as your workflows evolve.
Minerva Network increased athlete registrations by 50% with a custom CRM and portal
Celonis built a GTM knowledge base for 1,500+ team members
Urban's Group increased productivity by 25% with a custom ERP system
Frequently asked questions
Build your marketing resource allocation tool
Describe what you need. Softr's AI builds your tool in minutes. Get started for free, no dev needed.