Build your own crm software for car dealerships
Track leads, manage inventory, and book test drives in an AI-powered CRM built with AI to fit your dealership's automotive workflow.
Build exactly what your sales team needs
Customize your CRM setup with the exact vehicle fields and pipeline views your team needs. Add features as sales processes evolve—no code needed.
Lead and contact management
Vehicle inventory tracking
Sales pipeline stage tracking
Test drive appointment booking
Automated sales follow-ups
AI-powered sales insights
Bring all your dealership data together
Connect lead lists, vehicle inventory, and sales records from your tools—or manage everything in Softr Databases. Create a single source of truth for your dealership.
Custom access for every team. Built-in security.
Give each sales rep the right tools and access. Set up secure logins, user groups, and granular permissions—no IT support or dev work needed.
Advanced permissions
Give sales reps, finance managers, and floor staff tailored access and dashboards, so each role sees just the inventory and leads they need.
User groups
Give sales reps, finance managers, and floor staff tailored access and dashboards, so each role sees just the inventory and leads they need.
Automations
Streamline sales with Softr Workflows. Trigger native automations for follow-up emails or status changes to keep your dealership's deals moving.
Works on any device
Access lead records and update vehicle status directly from the lot. Your car dealership CRM is mobile-ready out of the box.
Easy, secure logins
Use Google or email logins to give your sales team fast, secure access to the CRM—no IT tickets or complex passwords required.
Security
Keep customer and financial data safe with SOC2 and GDPR compliance, plus fine-tuned access control at Every level of your software.
Why Softr vs other software
No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.
Easy, fast setup
Build your dealership CRM in minutes with AI—no manual setup or complex development needed.
Consolidate your stack
Add features like test drive booking, inventory tracking, or lead scoring as your dealership grows.
Flexible as you grow
Start with a sales CRM, then add service portals and manager dashboards—all in one place with no extra tools.
Generate crm software for car dealerships in minutes
Co-build with AI
Simply describe what you need. Let Softr handle everything - Interface, database, workflows.
Iterate with AI or visually
Control most critical parts of your app yourself - roles, permissions, security.
Ship the same day
Invite team members or external clients and partners right away. No developer handover.
The go-to platform for business operations
Use drag-and-drop blocks to build a portal that looks sleek and modern out of the box. Add only the features you need, and iterate as your workflows evolve.
Minerva Network increased athlete registrations by 50% with a custom CRM and portal
Celonis built a GTM knowledge base for 1,500+ team members
Urban's Group increased productivity by 25% with a custom ERP system
Frequently asked questions
Launch your custom CRM today
Go from idea to live car dealership CRM in under an hour. Build and customize your workflow without code.