Manage clients, schedule shoots, and track projects with a customizable CRM tailored to your photography business workflow.


Design a photographer CRM that fits your workflow. Add only the views and features you need, and adapt your setup as your business grows.
Connect spreadsheets, CRMs, and photo management tools with real-time sync—or manage everything in Softr Databases. Create a single source of truth for your photography business.
Let photographers, clients, and assistants log in to a secure CRM portal. Set up personalized permissions and manage projects, bookings, and files in minutes—no code needed.
Connect your CRM with tools like Make or Zapier to automate booking confirmations, reminders, and client communications.
Connect your CRM with tools like Make or Zapier to automate booking confirmations, reminders, and client communications.
Assign roles for photographers, assistants, or clients—each gets access to bookings, galleries, or project info as needed.
Control who can view, edit, or download galleries and contracts—down to each user group or role.
Keep client images and personal data secure. Softr is fully compliant with SOC2 and GDPR regulations.
Capture client details, shoot preferences, or feedback using customizable forms for every project.
Photographers can ask AI about leads, bookings, or sales—get quick answers and insights, right inside your CRM system.
No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.
Launch your photographer CRM in minutes with drag-and-drop blocks and tailored templates.
Add features like client galleries, booking forms, or invoicing as your business evolves—no rebuild needed.
Start with your CRM, then add client portals, project trackers, or galleries—all in one place.
Integrate with your spreadsheets and databases, including Airtable, SQL, Hubspot, Google Sheets, Supabase, BigQuery, and more—in just a few clicks. Your data is always secure and in sync.
Drag and drop customizable building blocks with various views and functionalities. Granular permissions allow you to control what data each user can access, and which actions they can take.
Ship applications that your team will love in minutes or hours, instead of days or weeks. Deploy on both desktop and mobile.












A photographer CRM is a secure workspace where you and your photography clients can log in to manage everything related to your shoots—like booking details, invoices, contracts, galleries, and communication. It keeps all your client interactions in one place, so you’re not juggling email threads or scattered documents. This makes it much easier to stay organized and deliver a seamless, professional experience for both you and your clients.
Softr makes it simple to build a photographer CRM that matches your workflow. You can connect the tools you already use, such as Airtable for client lists, Notion for notes, or Google Drive for image storage, and create a central portal where clients can view contracts, pay invoices, access their galleries, and book sessions—all in one place.
You don’t need to write any code. You can start with a template or set it up from scratch, customize the look and feel to match your brand, and control who can see or edit each section. It’s fast to launch, easy to update, and scalable as your photography business grows. It just helps keep everything running smoothly and looking professional.
You can add a variety of features to your photographer CRM, tailored to your photography process. Some of the most popular options include:
\- Client logins – so each client can access their own bookings, galleries, and documents
\- Custom dashboards – to show session status, payment updates, or upcoming shoots
\- Booking forms – for clients to request sessions or provide information
\- File sharing – so clients can view, download, or select images securely
\- Search and filters – to find specific sessions, dates, or clients easily
\- Tables, lists, and detail views – to track inquiries, shot lists, or package info
\- Comments or status updates – to keep all communication in one place
\- Invoicing and contracts – so clients can sign and pay directly within the portal
\- Calendar view – for managing shooting schedules and deadlines
\- Permissions and roles – so clients and team members only see what they need
All of this is set up using Softr’s drag-and-drop blocks, so you can build and adjust your CRM as needed without writing code.
No coding skills are needed. You can create your photographer CRM using Softr’s intuitive visual editor. From layout to user roles, everything can be tailored for your business—no programming required at any stage.
Yes. You can manage multiple photography clients or project teams in a single photographer CRM portal. Each user—like your clients or fellow photographers—only sees the galleries, bookings, and documents assigned to them, based on their login and role. This is especially helpful if you work with various clients, second shooters, or assistants, all within the same system.
Softr supports a wide range of data sources, making it easy to build the perfect photographer CRM. You can connect to Airtable, Google Sheets, Notion, Coda, monday.com, HubSpot, ClickUp, Xano, Supabase, PostgreSQL, MySQL, SQL Server, MariaDB, BigQuery, and more. It’s also possible to bring in data from other sources using the REST API.
You’re not limited to just one type. You can pull in and display data from several sources at once—so your photographer CRM might show booking data from Airtable alongside client contacts from Google Sheets. Most sources support real-time, two-way sync, so any updates are instantly reflected both in your CRM and your data source.
Yes, Softr gives you full control over how photographers, clients, and team members experience your CRM. You can tailor the dashboard, galleries, booking forms, and client areas to fit your brand and workflow. Each page or gallery can be set to appear or hide based on who’s logged in, so every client only sees their photos and details.
You can also create custom roles—such as client, admin, or photographer—and specify exactly what each can view or edit. For example, clients see only their galleries and contracts, while your team can access all events and client data. You can filter data to show each user only what’s relevant to them. This flexibility is especially useful when managing multiple clients or events, keeping everything streamlined and secure for every user.
Yes, you can. You don’t need to import your client or shoot data from another platform to get started with your Softr-powered photographer CRM. If you’re starting fresh, you can use Softr Databases, which are built right in and work seamlessly for managing bookings, image deliveries, and client info.
If you do already have records in Airtable, Google Sheets, Notion, Coda, monday.com, Supabase, SQL, or similar tools, you can easily connect those as well. There’s even a REST API connector if you want to pull data from other sources. You have complete control over how your client and event data is stored and shown in your CRM.
Yes, you can fully white-label your photographer CRM in Softr. You can add your own logo, brand colors, fonts, and use a custom domain so your CRM feels like an extension of your photography business. All Softr branding can be removed, so when your clients access the CRM, they only see your studio’s identity throughout their experience.
Absolutely. Softr gives you plenty of flexibility to tailor the design and layout of your photographer CRM. You can adjust colors, fonts, spacing, and how each page is structured to match your photography brand. You decide which blocks go where and what your clients, collaborators, or team members see when they log in.
To organize your data, you can use different types of blocks:
\- Table blocks – to manage shoots, bookings, invoices, or client lists
\- List or Card blocks – to highlight photography packages, galleries, or resources
\- Detail View – to display session details or client dashboards
\- Forms – for booking requests or client feedback
\- Charts – to track metrics like bookings or revenue
\- Calendar blocks – to show scheduled shoots or upcoming deadlines
If you need to update your CRM’s content or design later, it’s easy to make changes right in Softr’s visual builder.
Softr is designed with security as a top priority. All your photographer CRM data is encrypted in transit (TLS) and at rest, and your app is hosted on secure, reliable infrastructure. You have full control over who can access or manage information within your CRM. Set up role-based permissions, manage users directly from your data source, control visibility, and apply global restrictions to safeguard sensitive client and shoot information.
If your CRM connects to external data sources like Airtable, Notion, or SQL, Softr doesn’t store your data—it displays it in real time based on your access settings. You’re always in control of your data and who can view or edit it.
Softr also follows best practices for authentication, access control, and platform monitoring to keep your photographer business information secure.
You can get started for free. Softr’s Free plan allows you to publish one app—like your photographer CRM—with up to 10 app users and 2 user groups, and it supports all standard data sources like Softr Databases, Airtable, Google Sheets, and more.
If your CRM needs more users or advanced features, you can explore Softr’s paid plans for additional capabilities and scalability: <http://softr.io/pricing>
Softr makes it easy to build custom, user-facing apps like photographer CRMs, client portals, or internal management tools—without writing code or needing developers. What sets Softr apart is how quickly you can go from idea to a live CRM, and how seamlessly it connects with your existing data sources.
While some no-code tools focus on mobile apps or are more developer-focused, Softr is built for non-technical users who want control over layout, user experience, and permissions. You can build your CRM on top of real-time data with tools like Airtable, Google Sheets, Softr Databases, or SQL, creating a secure, branded app your clients and team can log into.
Everything is customizable visually—from the design and content to user-specific permissions. Softr provides user roles, forms, conditional logic, and API support right out of the box, so you don’t have to cobble together multiple tools just to deliver a polished CRM for your photography business.
Yes! Softr supports a wide range of integrations so you can connect your photographer CRM with the rest of your photography business tools. Integrate with platforms like Stripe for payments, Intercom for chat, and automate processes using Zapier, Make, or N8N. You can also use REST API and webhooks for more advanced automation.
Whether you want to send booking data to another system, trigger automations based on client actions, or display information from other tools, you can build it into your CRM without writing any code.