CRM

Build your own CRM for real estate, no code required

Manage client relationships, track property listings, and optimize workflows with a customizable app tailored to your real estate business.

Get started free Start with a template

A modern real estate CRM user interface displaying property listings, client details, and interactive dashboard elements.

Loved by 800,000+ teams around the globe

Flexibility

Customize your CRM around your processes

Set up a real estate CRM tailored to your workflow. Add just the features you need now, and adjust your setup as your business evolves.

UI screenshot of lead capture and tracking

UI screenshot of property listing management

UI screenshot of client communication logs

UI screenshot of task and appointment scheduling

UI screenshot of offer and deal tracking

UI screenshot of document storage and sharing

Data Management

Bring all your property data together in real time

Connect spreadsheets, CRMs, and MLS systems with real-time sync—or manage everything in Softr Databases. Create a single source of truth for your real estate business.

Explore all data sources

Power

Give every agent and client a custom, secure experience.

Build a branded real estate CRM portal with tailored dashboards and permissions. Let agents and clients securely access listings, leads, and updates.

Easy, secure logins

Your real estate CRM works seamlessly on desktop and mobile. Agents and clients can access listings or communicate on the go.

Works on any device

Your real estate CRM works seamlessly on desktop and mobile. Agents and clients can access listings or communicate on the go.

Automations

Connect with your real estate tools to automate lead follow-ups, appointment reminders, and document requests.

User groups

Provide agents, clients, and admins with custom dashboards so each group has access to relevant listings and info.

Advanced permissions

Control who can view, edit, or manage properties, leads, or contracts. Set permissions at the group or record level.

Security

Protect sensitive real estate data. Softr ensures SOC2 and GDPR compliance for your CRM.

AI Magic

AI Assistant for Real Estate Sales

Let agents ask AI for property info, lead insights, or updates—instant answers right inside your real estate CRM.

Why Softr

Why Softr vs other software

No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.

UI screenshot of Softr drag-and-drop dashboard setup for building crm for real estate

Easy, fast setup

Launch your real estate CRM in minutes with drag-and-drop blocks and ready-made templates.

UI screenshot of Softr dashboard with resources, contacts, finances, and projects modules

Consolidate your stack

Add features for listings, leads, or client tracking as your real estate business evolves—no rebuild needed.

Integration logos showing Softr connected with Airtable, Notion, Google Sheets, HubSpot, SQL, Rest API, and more.

Flexible as you grow

Start with your CRM, then add property dashboards, client portals, or forms—all in one place.

“We’re not coders or developers, but Softr is so easy to use and learn — it lets us run with our ideas.”

Ashley Kalinauskas

CEO, Torigen Pharmaceuticals

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“With Softr we’re able to experiment and innovate at the speed of conversation, which gives users a sense of control and ownership.”

Oliver Thomas

Maker Digital Systems Architect, MIT

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“The biggest benefit we’ve found with Softr is how customizable and flexible it is. We’ve been able to create a platform that is adapted to our fairly complicated needs.”

Isobelle Ford

Founder & Director, Skylight Ventures

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“We’ve been able to create multiple client and employee portals with Softr and it works like magic. The integration with monday.com is seamless.”

Jesuena Estoque Reimer

Founder, Mindflows

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“Building our sustainability training app on Softr let us deliver an intuitive user experience to over 5,000 professionals in days without writing a single line of code.”

Guillaume Duvernay

Growth Lead, Plan A

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“I’ve dreamed of having a client portal for probably 10 years. I tried many different tools, got frustrated, and let it go. Then I played with Softr and immediately went “this is it!”

Rebecca Berneck

CEO, Officeheads

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How It Works

Build a fully custom CRM for real estate in minutes

Connect to your data in seconds

Integrate with your spreadsheets and databases, including Airtable, SQL, Hubspot, Google Sheets, Supabase, BigQuery, and more—in just a few clicks. Your data is always secure and in sync.

Customize layout and logic

Drag and drop customizable building blocks with various views and functionalities. Granular permissions allow you to control what data each user can access, and which actions they can take.

Publish and launch

Ship applications that your team will love in minutes or hours, instead of days or weeks. Deploy on both desktop and mobile.

“Our submission process used to be on paper. Now clinics use our Softr customer portal and submit in a few clicks. It saves 3-4 hours a day of at least one employee’s time.”