CRM

Build your own lead tracking portal, no code required

Track prospects, manage pipelines, and score deals in an AI-powered portal built with AI to fit your sales team's unique lead workflow.

Screenshot of a lead tracking portal interface displaying a dynamic pipeline kanban board, contact data lists, lead source charts, and top navigation menus.
lead tracking portal mobile ui
Loved by 1 million+ teams around the globe
Data Management

Unify your lead tracking data in real time

Connect lead sources, deal records, and partner data from multiple tools—or manage everything directly in Softr Databases. Create one integrated system for tracking.

Explore all data sources
Power

Give every user a custom, secure experience.

Give each user the right views and access in a fully branded portal. Set up secure logins, user groups, and permissions in minutes.

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Easy, secure logins

Softr apps are mobile-ready by default. Turn your portal into a downloadable app in one click so reps can track leads from the field.

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Works on any device

Softr apps are mobile-ready by default. Turn your portal into a downloadable app in one click so reps can track leads from the field.

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Automations

Build native automations with Softr Workflows to handle lead notifications, status updates, and scoring sync automatically whenever records change.

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User groups

Provide separate logins for internal reps and external partners, and create personalized lead dashboards for each specific user.

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Advanced permissions

Apply rules for different user groups. Customize who sees which leads, and which deal stages they can update, at even the most granular level.

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Security

Protect sensitive prospect information from security threats. Softr is fully compliant with SOC2 and GDPR regulations.

Why Softr

Why Softr vs other software

No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.

UI screenshot of Softr drag-and-drop dashboard setup for building lead tracking portal

Easy, fast setup

Build your lead tracking portal in minutes with AI—no manual setup or complex configuration needed.

UI screenshot of Softr dashboard with resources, contacts, finances, and projects modules

Consolidate your stack

Add pipeline views, deal scoring, or partner dashboards as your sales workflows evolve—no rebuild needed.

Integration logos showing Softr connected with Airtable, Notion, Google Sheets, HubSpot, SQL, Rest API, and more.

Flexible as you grow

Start with a portal, then add team dashboards, lead forms, or CRM tools—all in one place, with no extra tools.

How it works

Generate a fully custom lead tracking portal with AI

Co-build with AI

Simply describe what you need. Let Softr handle everything - Interface, database, workflows.

Iterate with AI or visually

Control most critical parts of your app yourself - roles, permissions, security.

Ship the same day

Invite team members or external clients and partners right away. No developer handover.

Customer Love

The go-to platform for business operations

Use drag-and-drop blocks to build a portal that looks sleek and modern out of the box. Add only the features you need, and iterate as your workflows evolve.

Frequently asked questions

What is a lead tracking portal?
What are the benefits of building a lead tracking portal with Softr?
What types of features can I build into my lead tracking portal?
How can I "vibe code" a lead tracking portal with Softr?
Can I manage multiple sales teams or territories in the same lead tracking portal?
Can I use Softr if I don't already have my lead data in another tool?
Which data sources does Softr support for lead tracking?
Can I customize the sales rep experience and data permissions?
Can I white-label my lead tracking portal in Softr, including using my own branding?
Can I customize the design and layout of my lead tracking portal?
How secure is my sales data in Softr apps?
Is the AI-generated lead tracking portal production-ready or just a prototype?
How is Softr different from other CRM or no-code tools?
Can I automate sales workflows and integrate with other tools?

Related use cases

Build your lead tracking portal. No code needed.

Describe what you need. Softr's AI builds your custom CRM portal in minutes.