CRM

Build your own lead tracking app, no code required

Organize and monitor leads effectively with a customizable app tailored to streamline your sales process and enhance team collaboration.

Screenshot of a lead tracking app user interface displaying a dashboard with lead status, contact details, and progress indicators.
lead tracking app mobile ui
Loved by 800,000+ teams around the globe
Data Management

Bring all your lead data together in real time

Connect spreadsheets, CRMs, and other tools with real-time sync—or manage everything in Softr Databases. Create a single source of truth for your leads.

Explore all data sources
Power

Custom access for every sales team. Built-in security, no dev time.

Empower your sales reps with tailored dashboards and secure access. Set up logins, user groups, and granular permissions for your CRM in minutes—no IT help needed.

Advanced permissions

Give sales reps, managers, and marketing unique dashboards so each team member sees just their leads and pipelines.

User groups

Give sales reps, managers, and marketing unique dashboards so each team member sees just their leads and pipelines.

Automations

Connect your CRM with tools like Make, Zapier, or N8N to automate lead assignments and follow-ups.

Works on any device

Access and update your lead tracking CRM on any device. Stay productive on the go.

Easy, secure logins

Let your team use Google, email, or SSO for quick, secure access to their leads—no IT tickets needed.

Security

Keep sales and lead data safe with SOC2 and GDPR compliance and robust access controls.

AI Magic

Put AI to work for sales teams

Sales teams can ask AI about leads, pipeline, or history—getting instant answers from your CRM, right inside your app.

Why Softr

Why Softr vs other software

No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.

UI screenshot of Softr drag-and-drop dashboard setup for building lead tracking app

Easy, fast setup

Launch your lead tracking CRM in minutes with drag-and-drop blocks and ready-made templates.

UI screenshot of Softr dashboard with resources, contacts, finances, and projects modules

Consolidate your stack

Add features for pipeline stages or reporting as your lead management needs change—no rebuild needed.

Integration logos showing Softr connected with Airtable, Notion, Google Sheets, HubSpot, SQL, Rest API, and more.

Flexible as you grow

Track leads, manage contacts, and add dashboards or forms—all in one CRM, with no extra tools.

“We’re not coders or developers, but Softr is so easy to use and learn — it lets us run with our ideas.”
Ashley Kalinauskas
CEO, Torigen Pharmaceuticals
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“With Softr we’re able to experiment and innovate at the speed of conversation, which gives users a sense of control and ownership.”
Oliver Thomas
Maker Digital Systems Architect, MIT
Read customer story
“The biggest benefit we’ve found with Softr is how customizable and flexible it is. We’ve been able to create a platform that is adapted to our fairly complicated needs.”
Isobelle Ford
Founder & Director, Skylight Ventures
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“We’ve been able to create multiple client and employee portals with Softr and it works like magic. The integration with monday.com is seamless.”
Jesuena Estoque Reimer
Founder, Mindflows
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“Building our sustainability training app on Softr let us deliver an intuitive user experience to over 5,000 professionals in days without writing a single line of code.”
Guillaume Duvernay
Growth Lead, Plan A
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“I’ve dreamed of having a client portal for probably 10 years. I tried many different tools, got frustrated, and let it go. Then I played with Softr and immediately went “this is it!”
Rebecca Berneck
CEO, Officeheads
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How It Works

Build a fully custom lead tracking app in minutes

Connect to your data in seconds

Integrate with your spreadsheets and databases, including Airtable, SQL, Hubspot, Google Sheets, Supabase, BigQuery, and more—in just a few clicks. Your data is always secure and in sync.

Customize layout and logic

Drag and drop customizable building blocks with various views and functionalities. Granular permissions allow you to control what data each user can access, and which actions they can take.

Publish and launch

Ship applications that your team will love in minutes or hours, instead of days or weeks. Deploy on both desktop and mobile.

“Our submission process used to be on paper. Now clinics use our Softr customer portal and submit in a few clicks. It saves 3-4 hours a day of at least one employee’s time.”
Ashley Kalinauskas
CEO, Torigen Pharmaceuticals

250+

veterinary clinics using the portal

600+

submissions processed per month
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Frequently asked questions

What is a lead tracking app?
What are the benefits of building a lead tracking app with Softr?
What types of features can I build into my lead tracking app?
Do I need to know how to code to build a lead tracking app in Softr?
Can I manage multiple clients or teams in the same lead tracking app?
Which data sources does Softr support?
Can I customize the user experience and permissions?
Can I use Softr if I don’t already have my data in another tool?
Can I white-label my lead tracking app in Softr, including using my own branding?
Can I customize the design and layout of my lead tracking app?
How secure is my data in Softr apps?
How much does it cost to build a lead tracking app with Softr?
How is Softr different from other no-code tools?
Can I automate workflows and integrate with other tools?

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