CRM

Build your own insurance sales crm, no code required

Manage leads, track policies, and boost sales with a customizable CRM tailored to your insurance sales team's workflow and goals.

Screenshot of an insurance sales CRM user interface displaying client information, policy details, sales pipeline stages, and navigation menus.
insurance sales crm mobile ui
Loved by 800,000+ teams around the globe
Data Management

Unify your insurance data in real time

Connect spreadsheets, CRMs, and policy management systems with real-time sync—or manage everything in Softr Databases. Create a single source of truth for your sales processes.

Explore all data sources
Power

Custom access for every team. Built-in security, no dev time.

Give your insurance sales team the right access and tools. Set up secure logins, user groups, and permissions without IT or development work.

Advanced permissions

Give sales reps, managers, and support teams tailored dashboards so each role sees just the information they need.

User groups

Give sales reps, managers, and support teams tailored dashboards so each role sees just the information they need.

Automations

Connect with tools like Make, Zapier, or N8N to automate policy updates, lead assignments, and follow-up reminders.

Works on any device

Access your CRM and update client information on the go. All apps are mobile-ready out of the box.

Easy, secure logins

Use Google, email, or SSO logins to give your team safe, quick access—no IT support needed.

Security

Protect sensitive client and policy data with SOC2 and GDPR compliance, including robust access controls.

AI Magic

Give agents an AI assistant

Agents get instant answers to client questions and policy details—AI works right inside your Softr CRM to save time every day.

Why Softr

Why Softr vs other software

No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.

UI screenshot of Softr drag-and-drop dashboard setup for building insurance sales crm

Easy, fast setup

Build your insurance sales CRM in minutes with drag-and-drop blocks and templates—no coding needed.

UI screenshot of Softr dashboard with resources, contacts, finances, and projects modules

Consolidate your stack

Easily add features like lead capture, policy tracking, or quoting as your sales process changes.

Integration logos showing Softr connected with Airtable, Notion, Google Sheets, HubSpot, SQL, Rest API, and more.

Flexible as you grow

Start with your CRM, then add agent portals, forms, or dashboards—all in one place.

“We’re not coders or developers, but Softr is so easy to use and learn — it lets us run with our ideas.”
Ashley Kalinauskas
CEO, Torigen Pharmaceuticals
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“With Softr we’re able to experiment and innovate at the speed of conversation, which gives users a sense of control and ownership.”
Oliver Thomas
Maker Digital Systems Architect, MIT
Read customer story
“The biggest benefit we’ve found with Softr is how customizable and flexible it is. We’ve been able to create a platform that is adapted to our fairly complicated needs.”
Isobelle Ford
Founder & Director, Skylight Ventures
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“We’ve been able to create multiple client and employee portals with Softr and it works like magic. The integration with monday.com is seamless.”
Jesuena Estoque Reimer
Founder, Mindflows
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“Building our sustainability training app on Softr let us deliver an intuitive user experience to over 5,000 professionals in days without writing a single line of code.”
Guillaume Duvernay
Growth Lead, Plan A
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“I’ve dreamed of having a client portal for probably 10 years. I tried many different tools, got frustrated, and let it go. Then I played with Softr and immediately went “this is it!”
Rebecca Berneck
CEO, Officeheads
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How It Works

Build a fully custom insurance sales CRM in minutes

Connect to your data in seconds

Integrate with your spreadsheets and databases, including Airtable, SQL, Hubspot, Google Sheets, Supabase, BigQuery, and more—in just a few clicks. Your data is always secure and in sync.

Customize layout and logic

Drag and drop customizable building blocks with various views and functionalities. Granular permissions allow you to control what data each user can access, and which actions they can take.

Publish and launch

Ship applications that your team will love in minutes or hours, instead of days or weeks. Deploy on both desktop and mobile.

“Our submission process used to be on paper. Now clinics use our Softr customer portal and submit in a few clicks. It saves 3-4 hours a day of at least one employee’s time.”
Ashley Kalinauskas
CEO, Torigen Pharmaceuticals

250+

veterinary clinics using the portal

600+

submissions processed per month
Read Case Study

Frequently asked questions

What is an insurance sales CRM?
What are the benefits of building an insurance sales CRM with Softr?
What types of features can I build into my insurance sales CRM?
Do I need to know how to code to build an insurance sales CRM in Softr?
Can I manage multiple clients or teams in the same insurance sales crm?
Which data sources does Softr support?
Can I customize the user experience and permissions?
Can I use Softr if I don’t already have my data in another tool?
Can I white-label my insurance sales CRM in Softr, including using my own branding?
Can I customize the design and layout of my insurance sales CRM?
How secure is my data in Softr apps?
How much does it cost to build an insurance sales CRM with Softr?
How is Softr different from other no-code tools?
Can I automate workflows and integrate with other tools?

Related use cases

Build your insurance sales CRM today

Set up your first CRM in under 30 minutes
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