Manage client relationships, track policies, and streamline operations with a custom CRM tailored to your insurance agency's needs.


Build a CRM tailored to your agency’s workflow. Add only the features you need now, and update it easily as your team’s needs change.
Connect spreadsheets, CRMs, and policy management systems with real-time sync—or manage everything in Softr Databases. Centralize client, policy, and workflow data.
Empower your insurance team with secure logins, user groups, and permissions—no IT or development required. Manage client data and workflows with ease.
Give agents, managers, and support staff tailored access and dashboards so each role sees just the information they need.
Give agents, managers, and support staff tailored access and dashboards so each role sees just the information they need.
Connect with tools like Make, Zapier, or N8N to automate policy renewals, claim updates, and routine communications.
Access client records and insurance data on the go. Your CRM is mobile-ready out of the box.
Agents and staff log in securely with Google, email, or SSO—fast access without IT tickets.
Keep sensitive client and policy data safe with SOC2 and GDPR compliance, plus advanced access controls.
Let agents ask AI for policy info or sales insights—answers appear instantly inside your CRM, saving time on every inquiry.
No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.
Launch your insurance CRM in minutes with drag-and-drop blocks and industry-ready templates.
Easily add policy tracking, claims management, or workflows as your agency scales—no rebuild needed.
Start with your CRM, then add agent portals, reporting, or client forms—all in one place, no extra tools.
Integrate with your spreadsheets and databases, including Airtable, SQL, Hubspot, Google Sheets, Supabase, BigQuery, and more—in just a few clicks. Your data is always secure and in sync.
Drag and drop customizable building blocks with various views and functionalities. Granular permissions allow you to control what data each user can access, and which actions they can take.
Ship applications that your team will love in minutes or hours, instead of days or weeks. Deploy on both desktop and mobile.












Insurance agency CRM software is a secure platform where your agency team can manage policyholder information, track leads, handle renewals, and store important documents—all in one place. It keeps every interaction and update organized, so you don’t have to juggle spreadsheets or search through emails. This makes it easier to deliver great service to clients and helps your team stay on top of every account.
Softr makes it simple to build insurance agency CRM software that fits your agency’s workflow. You can connect existing data from sources like Airtable, HubSpot, Notion, monday.com, or SQL, and set up a system where your team can access client policies, manage leads, track communications, and upload documents—all in one centralized hub.
You don’t need to code anything. Start with a template or build from scratch, adjust layouts, define user roles, and brand it to match your agency. It’s fast to launch, easy to update, and flexible enough to scale as your agency grows. It helps your whole team stay organized and present a polished, professional image.
You can create a wide range of features in your insurance agency CRM software, tailored to how your team operates. Common examples include:
\- User logins – so agents and staff can securely access their accounts or assignments
\- Custom dashboards – displaying policy statuses, renewal dates, or sales metrics
\- Forms – for new lead capture, claims, or client onboarding
\- File sharing – to upload and store policy documents or claims forms
\- Search and filters – making it easy to find clients, policies, or claims
\- Tables, lists, and detail views – to organize policy records, contact info, or task lists
\- Comments or status updates – to track conversations or case progress
\- Charts – to visualize sales performance or renewal pipelines
\- Calendar view – for upcoming appointments, renewal reminders, or key deadlines
\- Permissions and roles – ensuring agents, managers, and staff only see what’s relevant
All these features use Softr’s drag-and-drop blocks, so you can build them without any coding. If your agency processes change, you can update your CRM software quickly and easily.
No coding is needed. You can build your insurance agency CRM software entirely using Softr’s visual editor. Everything from layouts to user permissions can be customized without writing a single line of code.
Yes. You can manage multiple insurance clients, policies, and even agency teams within the same CRM portal. Each user only sees the policies, claims, and information assigned to them based on their login and role. This is especially useful for insurance agencies that handle multiple clients and want to keep all their interactions organized and secure in one place.
Softr supports a wide range of data sources for your insurance agency CRM. You can integrate with Airtable, Google Sheets, Notion, Coda, monday.com, HubSpot, Clickup, Xano, Supabase, PostgreSQL, MySQL, SQL Server, MariaDB, BigQuery, and more. You can also use the REST API to connect other insurance-related tools or databases.
You’re not limited to just one source—combine multiple data sources in the same CRM, so your insurance agency can track client information, policies, and communications from different systems side by side. Many integrations support real-time, two-way sync to ensure all your insurance data stays current.
Yes, Softr gives you full control over how users interact with your insurance agency CRM. You can personalize the layout, navigation, and content to fit your agency’s brand and workflow. Each section or page can be shown or hidden based on who’s logged in, so each insurance client, agent, or admin only sees what’s relevant to them.
You can define different user roles—such as client, agent, or admin—and set exactly what each role can view or edit. For instance, clients see only their own policies and claims, while internal agents and admins can access all client records. You can also create filtered views so users see only data associated with their account.
This level of customization helps your agency provide a secure, streamlined experience tailored for every user in the CRM.
Yes, you can. You don’t need to have your client or policy data in another system before getting started with your insurance agency CRM built with Softr. If you’re starting fresh, Softr Databases are built in and integrate seamlessly with your CRM workflows.
If you already manage insurance data in Airtable, Google Sheets, HubSpot, Notion, Coda, monday.com, Supabase, or a SQL database, you can connect those as well. The REST API connector allows you to bring in data from other systems if needed. Either way, you control how your insurance data is structured and displayed in the CRM.
Yes, you can fully white-label your insurance agency CRM software built with Softr. You can apply your agency’s logo, brand colors, fonts, and even use your own custom domain, so the CRM looks and feels like a direct extension of your agency. All Softr branding can be removed, ensuring your agents and clients see only your agency’s identity throughout the CRM experience.
Absolutely! Softr gives you plenty of flexibility to control the design and layout of your insurance agency CRM. You can personalize colors, fonts, spacing, and page structure to match your agency’s brand guidelines. You can also decide how each page is laid out, arrange different blocks for features like policy lists, agent dashboards, or claims tracking, and set up what each user role—like agents, clients, or admins—sees when they log in.
To display your insurance data, you can use a variety of blocks:
\- Table blocks – for things like policy overviews, prospect lists, or claim records
\- List or Card blocks – to highlight client profiles, agents, or products
\- Detail View – to show individual policies, claims, or client details
\- Forms – for new policy applications or claims submissions
\- Charts – for performance insights or sales tracking
\- Calendar blocks – for renewal dates or appointment scheduling
It's also easy to update your CRM later, right within the visual builder, to keep up with your agency’s needs.
Softr puts security first. All data in your insurance agency CRM is encrypted in transit (TLS) and at rest, and your CRM is hosted on secure, reliable infrastructure. You have full control over user permissions—set up roles for agents, managers, and clients, manage users directly within your data source, and apply visibility rules to protect sensitive policyholder information.
If your CRM connects to external data sources like Airtable, Notion, or SQL, Softr doesn’t store your data but displays it in real time based on your access settings. You always stay in control of your data and who can view or modify it.
Industry-standard authentication, access control, and platform monitoring are all in place to keep your agency’s information secure.
You can start building your insurance agency CRM software for free. Softr’s Free plan lets you publish one CRM with up to 10 users and 2 user groups, with support for standard data sources like Softr Databases, Airtable, Google Sheets, and more.
If your CRM requires more users or advanced features, there are several paid plans available to fit your agency’s scale and needs. For a detailed breakdown, visit: <https://softr.io/pricing>
Softr is designed to make it easy for agencies to build robust, client-facing applications—like insurance agency CRMs—without any coding required. Its strength lies in how quickly you can go from idea to a fully functional CRM that integrates seamlessly with your existing data sources.
While some no-code tools focus on mobile apps or require technical expertise, Softr is perfect for insurance teams who want full visual control—over layout, user experience, and permissions. You can build on top of real-time data from Airtable, Google Sheets, Softr Databases, or SQL and create a secure, branded CRM your team and clients can log into.
Everything is customizable—from interface design to user role access. Built-in features like user management, forms, conditional logic, and API support mean you don’t have to rely on multiple tools to get a polished CRM up and running.
Yes. Softr supports a wide range of integrations so you can connect your insurance agency CRM to your other essential tools. Sync with services like Stripe for payments, Intercom for client chat, and automate workflows using Zapier, Make, or N8N. Softr also supports REST API and webhooks for advanced automation.
Whether you need to trigger follow-up emails when a new policy is added, update records in your CRM based on external events, or display information from other tools, you can easily set it up—no coding required.