Organize leads, track progress, and optimize sales with a customizable CRM tailored to your pipeline management needs and workflow.


Set up your pipeline stages, views, and workflows exactly as your team needs. Add or adjust features anytime as your sales process evolves—no code required.
Connect spreadsheets, CRMs, and project management tools with real-time sync—or manage everything in Softr Databases. Create a single source of truth for your sales process.
Equip your sales and ops teams with secure access and tailored tools. Set up logins, groups, and granular permissions for CRM pipeline management in minutes.
Give sales reps, managers, and execs tailored dashboards with only the pipeline and deal info they need.
Give sales reps, managers, and execs tailored dashboards with only the pipeline and deal info they need.
Connect your CRM to other tools and automate follow-ups, lead assignments, and status updates—no manual work required.
Update your CRM pipeline from desktop or mobile. All features are mobile-ready out of the box.
Enable secure access for your team with Google, email, or SSO—no IT support required.
Keep deal and customer data protected with SOC2 and GDPR compliance, plus fine-tuned access controls.
Sales teams can ask AI for pipeline updates or deal insights—instant answers, built right into your Softr CRM workspace.
No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.
Launch your pipeline management CRM in minutes with ready-made templates and drag-and-drop blocks.
Add stages, automate follow-ups, or adjust workflows as your sales pipeline changes—no rebuild needed.
Start with pipeline management, then add contact forms or reporting tools—all in one place, no extra seats.
Integrate with your spreadsheets and databases, including Airtable, SQL, Hubspot, Google Sheets, Supabase, BigQuery, and more—in just a few clicks. Your data is always secure and in sync.
Drag and drop customizable building blocks with various views and functionalities. Granular permissions allow you to control what data each user can access, and which actions they can take.
Ship applications that your team will love in minutes or hours, instead of days or weeks. Deploy on both desktop and mobile.












A CRM for pipeline management is a tool where your sales or project team can securely track leads, opportunities, and every stage of your pipeline in one place. It centralizes all your communication, notes, and progress updates, so you don’t have to rely on scattered emails or spreadsheets. This makes it much easier to stay organized, monitor deals, and provide better visibility for everyone involved in your sales or project process.
Softr makes it straightforward to build a CRM for pipeline management that fits your team’s workflow. You can connect your existing data—such as leads, contacts, and deals from tools like Airtable, HubSpot, Notion, or SQL—and create a system where your team can track opportunities, update deal stages, and manage follow-ups all in one place.
You don’t need to know how to code. You can start with a template or build from scratch, adjust the pipeline stages, set permissions for team members, and brand it for your organization. It’s quick to set up, easy to update, and flexible enough to evolve as your pipeline grows. Everything is designed to help your team stay in sync and on top of every opportunity.
You can add a variety of features to your CRM for pipeline management, depending on how your sales or project process works. Some of the most useful features include:
\- User logins – so each team member can access and update their own pipelines or deals
\- Custom dashboards – to display deal stages, values, and recent activity
\- Forms – for lead capture, activity logging, or deal updates
\- File sharing – for attaching proposals, contracts, or relevant documents
\- Search and filters – to quickly find leads or opportunities
\- Tables, lists, and detail views – to show contacts, next steps, or deal details
\- Comments or status updates – to keep internal communication organized
\- Charts – for visualizing pipeline health, conversion rates, or sales targets
\- Calendar view – to track follow-ups, meetings, or key dates
\- Permissions and roles – so each team member sees only what’s relevant to them
All these features are built using Softr’s drag-and-drop blocks, so you can set up your CRM without coding. And if your pipeline process changes, you can easily update your CRM anytime.
No coding is needed. You can build your CRM for pipeline management entirely with Softr’s visual editor. Everything from stages to permissions can be set up and customized without writing a single line of code.
Yes. You can manage multiple sales teams, pipelines, or client accounts in a single crm for pipeline management app. Each user only sees the leads, deals, and data assigned to them based on their login and role. This is especially helpful for organizations managing several sales teams, consultants overseeing multiple client pipelines, or agencies coordinating different sales processes in one place.
Softr supports a wide range of data sources for your pipeline management needs. You can connect your crm to Airtable, Google Sheets, Notion, Coda, monday.com, HubSpot, Clickup, Xano, Supabase, PostgreSQL, MySQL, SQL Server, MariaDB, BigQuery, and more. You can also bring in sales and deal data from other sources using the REST API.
You’re not limited to a single data source. You can integrate multiple sources into your crm for pipeline management and display them side by side, so your app can show leads from Airtable and deal updates from HubSpot at once. Most sources support real-time, two-way sync to keep your data always up to date.
Yes, Softr gives you full control over the user experience in your crm for pipeline management. You can customize the layout, navigation, and content to fit your sales process, branding, and team workflow. Each page or section can be shown or hidden based on who’s logged in, so each sales rep or manager only sees the pipelines and deals relevant to them.
You can also set up different user roles, such as sales rep, manager, or admin—and control exactly what each role can view or update. For example, sales reps can see only their assigned leads, while managers can oversee the entire pipeline. You can create customized dashboards and filters to ensure each user gets the most relevant view for their role, keeping your crm clean, secure, and efficient.
Yes, you can. You don’t need to import your sales or pipeline data from another system to start building your crm for pipeline management with Softr. If you’re starting from scratch, you can use Softr Databases, which is built into the platform and integrates seamlessly with your app.
If you already track deals or leads in tools like Airtable, Google Sheets, HubSpot, Notion, Coda, monday.com, Supabase, or SQL, you can connect those as well. You can also use the REST API connector to bring in additional pipeline data. No matter your starting point, you have complete control over how your sales pipeline is organized and displayed.
Yes, you can fully white-label your CRM for pipeline management in Softr. You can use your own logo, brand colors, fonts, and custom domain to make the CRM feel like an integrated part of your organization’s workflow. You can also remove all Softr branding, so your sales team and stakeholders experience your company’s identity throughout the platform.
Yes, you can. Softr provides a lot of flexibility to customize both the design and layout of your CRM for pipeline management. You can adjust the colors, fonts, spacing, and page structure to reflect your brand. You can also decide how each stage of your pipeline appears, organize blocks for lead tracking, deal management, and analytics, and set different views for sales reps, managers, or other roles.
To present your pipeline data, you can add different blocks as needed:
\- Table blocks – to display leads, deals, and pipeline stages
\- List or Card blocks – for visualizing accounts or contacts
\- Detail View – to show individual deal records or contact details
\- Forms – for new lead entry or updates
\- Charts – to visualize sales performance and pipeline health
\- Calendar blocks – to track follow-ups or key dates
If your requirements change, you can easily update the design in the visual builder.
Softr is designed with security as a priority. All data is encrypted in transit (TLS) and at rest, and your CRM for pipeline management is hosted on secure, reliable infrastructure. Softr apps give you complete control over who can access and modify information. You can set up role-based permissions for your sales team, manage users directly within your data source, configure visibility rules, and set global restrictions to safeguard sensitive pipeline data.
For CRMs connected to external data sources like Airtable, Notion, or SQL, Softr doesn’t store your data—it displays it in real time based on your permissions. You remain in control of your data and who can edit or view it.
Softr adheres to industry best practices for authentication, access control, and platform monitoring to help protect your sales data.
You can get started for free. Softr’s Free plan allows you to publish one CRM app with up to 10 app users and 2 user groups, and supports all standard data sources such as Softr Databases, Airtable, and Google Sheets.
If your CRM requires more users or advanced features, you can explore Softr’s paid plans: <http://softr.io/pricing>
Softr is built to make it simple to create fully functional, user-facing apps—like CRMs for pipeline management, portals, and internal tools—without any coding. What makes it stand out is how quickly you can turn your pipeline workflows into a live CRM, and how well it integrates with your existing data.
Whereas other no-code tools may focus on mobile apps (like Glide) or are more developer-oriented (like Retool), Softr is designed for non-technical teams who need full control over layout, user experience, and access permissions. You can connect to live data in Airtable, Google Sheets, Softr Databases, or SQL, and create secure, customizable CRMs your team can use from day one.
You can visually configure everything—from pipeline design to user access. With built-in features like user roles, forms, conditional logic, and API support, you don’t have to piece together multiple platforms to build a professional CRM.
Yes. Softr offers a wide range of integrations so you can connect your CRM for pipeline management to your broader sales and business stack. You can integrate with tools like Stripe for payments, Intercom for communications, and automate workflows using Zapier, Make, or N8N. Softr also supports REST API and webhooks for more advanced process automation.
Whether you want to push data to another platform, trigger automations when a new lead is added, or bring in information from other tools, you can set it up in your CRM—all without writing code.