Monitor trends, track engagement, and analyze performance with a customizable dashboard tailored to your social media strategy.


Create a social media monitoring dashboard with only the views and workflows your team needs. Adapt and add features as your needs change—no code needed.
Connect analytics tools, social platforms, and spreadsheets with real-time sync—or manage everything in Softr Databases. Create a single source of truth for your social media insights.
Give each teammate the right dashboards and insights. Set up secure logins, user groups, and granular permissions for social monitoring—no IT help required.
Let analysts, managers, or stakeholders each see the social media data and reporting that matters to their role.
Let analysts, managers, or stakeholders each see the social media data and reporting that matters to their role.
Connect with Make, Zapier, or N8N to automate reporting, alerts, and data syncs from your social channels.
Track social metrics and review dashboards on desktop or mobile. Every dashboard is mobile-ready out of the box.
Enable fast, secure access for your team with Google, email, or SSO logins—no IT support needed.
Keep social data protected with SOC2 and GDPR compliance, plus robust access controls at every level.
Let teams ask AI for trends, insights, or mentions—answers appear instantly inside your monitoring dashboard with Softr built-in.
No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.
Spin up your social media monitoring dashboard in minutes with simple drag-and-drop tools.
Add new analytics, data sources, or reporting views as your social media needs change—no hassle.
Combine monitoring, reporting, and analytics in one dashboard—no more switching between tools.
Integrate with your spreadsheets and databases, including Airtable, SQL, Hubspot, Google Sheets, Supabase, BigQuery, and more—in just a few clicks. Your data is always secure and in sync.
Drag and drop customizable building blocks with various views and functionalities. Granular permissions allow you to control what data each user can access, and which actions they can take.
Ship applications that your team will love in minutes or hours, instead of days or weeks. Deploy on both desktop and mobile.












A social media monitoring dashboard is a secure space where you and your team can log in to track, analyze, and visualize your brand’s performance across various social media platforms. It centralizes real-time data, mentions, engagement stats, and key insights—all in one place—so you don’t have to juggle between different tools or spreadsheets. This makes it easier to stay on top of trends, manage your online reputation, and make informed decisions quickly.
Softr makes it simple to build a social media monitoring dashboard that fits your team’s workflow. You can connect your existing data sources—like Airtable, Notion, monday.com, or SQL—and set up a dashboard where your team can log in, view real-time social metrics, track mentions, and share reports, all in one place.
No coding is necessary. You can start with a template or build your dashboard from scratch, customize layouts, manage user permissions, and brand it to match your organization. It’s fast to launch, easy to update, and flexible enough to adapt as your social media needs grow. It helps keep everything organized and your insights easily accessible.
You can include a wide range of features in your social media monitoring dashboard, depending on what your team needs. Some common examples include:
\- User logins – so team members can securely access their own dashboards or shared data
\- Custom dashboards – to display key metrics, engagement trends, and performance summaries
\- Search and filters – so users can quickly find specific mentions or campaigns
\- Tables, lists, and detail views – to display posts, comments, or influencer activity
\- Charts and graphs – to visualize audience growth, reach, or sentiment
\- Notifications and alerts – to keep the team updated on important mentions or spikes in activity
\- Calendar view – for scheduling or tracking campaign timelines
\- Permissions and roles – so different users only see the data that’s relevant to them
All of these features are built using Softr’s drag-and-drop blocks, so you can customize your dashboard without any coding. And if your monitoring needs change, it’s easy to update the dashboard as you go.
No coding is required. You can build your entire social media monitoring dashboard using Softr’s visual editor. Everything—from the layout to user permissions and data connections—can be set up without writing a single line of code.
Yes. You can manage multiple clients or teams within a single social media monitoring dashboard. Each user will only see the social media data and reports assigned to them, based on their login and role. This setup is especially useful for agencies or organizations that track social media activity and analytics for several brands or departments at once.
Softr supports a wide range of data sources for your social media monitoring dashboard. You can connect to Airtable, Google Sheets, Notion, Coda, monday.com, HubSpot, Clickup, Xano, Supabase, PostgreSQL, MySQL, SQL Server, MariaDB, BigQuery, and more. You can also pull in data from other platforms using the REST API.
You’re not limited to only one source. You can bring in and display social media metrics and analytics from various data sources side by side—so your dashboard can aggregate insights from multiple tools. Most sources support real-time, two-way sync, so your analytics stay up to date automatically.
Yes, Softr gives you full control over the user experience in your social media monitoring dashboard. You can customize the layout, navigation, and content to fit your brand and the reporting needs of your team or clients. Each section or report can be shown or hidden based on who’s logged in, so every user only sees the data relevant to them.
You can also set up different user roles, such as client, admin, or social media manager, and define exactly what each role can view or edit. For example, clients can see only their own brand's analytics, while your team can manage all social media accounts. You can also personalize dashboards by filtering metrics and reports based on the logged-in user.
This level of customization is particularly helpful when you’re monitoring multiple social media accounts or brands in the same dashboard. It keeps everything secure, organized, and tailored to each user's needs.
Yes, you can. You don’t need to have your social media monitoring data in another tool before building your dashboard with Softr. If you’re starting from scratch, you can use Softr Databases, which is built into the platform and integrates seamlessly with your dashboard.
If you already have social media data in tools like Airtable, Google Sheets, Notion, Coda, monday.com, Supabase, or even a SQL database, you can connect those as well. There’s also a REST API connector if you want to bring in data from other sources, like direct integrations with social media platforms. Either way, you have full control over how your data is structured and displayed in your monitoring dashboard.
Yes, you can fully white-label your social media monitoring dashboard in Softr. You can use your own logo, brand colors, fonts, and a custom domain to make the dashboard feel like a seamless part of your organization. You can also remove all Softr branding, so your team or stakeholders only see your company’s identity throughout the dashboard experience.
Absolutely. Softr gives you extensive control over the design and layout of your social media monitoring dashboard. You can adjust colors, fonts, spacing, and the overall structure to match your brand and reporting needs. You have the flexibility to decide how each page is organized, where to place different blocks, and what various users see when they access the dashboard.
To visualize your social media data, you can add a range of blocks depending on your requirements:
\- Table blocks – to display metrics like post reach, engagement rates, or sentiment analysis
\- List or Card blocks – to highlight top-performing posts, mentions, or influencers
\- Detail View – to deep-dive into a specific campaign or social platform
\- Forms – to collect feedback or incident reports
\- Charts – to show trends or comparisons
\- Calendar blocks – to track important posting schedules or events
If your reporting needs change later, it’s easy to go back and make updates directly in the visual builder.
Softr is designed with security as a top priority. All data in your social media monitoring dashboard is encrypted both in transit (TLS) and at rest, and your dashboards are hosted on secure, reliable infrastructure. Softr allows you to manage who can view or interact with the dashboard using role-based permissions, user management, visibility rules, and overall access restrictions to keep sensitive social data protected.
For dashboards connected to external data sources like Airtable, Notion, or SQL, Softr doesn’t store your data—it simply displays it in real time according to your access settings. You retain full control over your data and who can see or edit it.
Softr also follows industry best practices for authentication, access control, and continuous platform monitoring to ensure your social media information stays secure.
You can get started for free. Softr’s Free plan allows you to publish one social media monitoring dashboard with up to 10 users and 2 user groups, and supports all standard data sources like Softr Databases, Airtable, Google Sheets, and more.
If your dashboard needs to support more users or advanced features, you can explore the paid plans here: <https://softr.io/pricing>
Softr is designed to make it simple to build fully functional, user-facing apps—like social media monitoring dashboards—without writing code or relying on developers. What makes it stand out is how quickly you can turn a concept into a live dashboard and how seamlessly it connects with your existing data.
Unlike some no-code platforms that focus on mobile apps (such as Glide) or are more geared towards developers (like Retool), Softr is perfect for non-technical teams who want full control over layout, user experience, and access permissions. You can build on top of real-time data from Airtable, Google Sheets, Softr Databases, or SQL, and create secure, branded dashboards for your team or clients.
Everything from content and design to access controls is managed visually. Plus, with built-in features like user roles, forms, conditional logic, and API support, you don’t have to cobble together multiple tools to create a polished monitoring dashboard.
Yes, definitely. Softr offers a wide range of integrations so you can connect your social media monitoring dashboard to your existing workflow. You can automate notifications or reporting tasks using Zapier, Make, and N8N, or integrate with systems like Slack, email, or your CRM. Softr also supports REST API and webhooks for more advanced automation.
Whether you need to push social data to another system, trigger alerts based on specific activity, or pull in information from external sources, you can set up these automations seamlessly—no coding required.