Track scene status, manage gear, and onboard crew in an AI-powered system built with AI to fit your production house's specific workflow.




Customize your media production tracker with the exact steps and views your crew needs. Add features as workflows evolve—no code is required.






Connect call sheets, shot lists, and gear inventory from multiple tools—or manage everything directly in Softr Databases. Create one integrated system for your shoot.
Give each teammate the right production tools. Set up secure logins, user groups, and granular permissions—no IT support or manual coding needed.
Give different crew members tailored access and dashboards, so camera teams and art departments see only the info that matters to them.
Give different crew members tailored access and dashboards, so camera teams and art departments see only the info that matters to them.
Streamline your filming process with Softr Workflows. Trigger native automations based on scene wrap status or gear returns to keep the shoot moving.
Access and update your media production tracker while on set or in the field. All tracker apps are mobile-ready out of the box.
Use Google or email logins to give your crew fast, secure access to schedules and call sheets—no IT tickets or complex setup needed.
Keep sensitive script and talent data safe with SOC2 and GDPR compliance, plus fine-tuned access control at every level of your production.
No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.

Generate your media production tracker in minutes with AI—no manual configuration or setup needed.

Add features like shot status tracking, gear requests, or talent onboarding as your project grows.

Start with a production tracker, then add crew portals, equipment logs, or shoot dashboards—all in one place.
Co-build with AI
Simply describe what you need. Let Softr handle everything - Interface, database, workflows.
Iterate with AI or visually
Control most critical parts of your app yourself - roles, permissions, security.
Ship the same day
Invite team members or external clients and partners right away. No developer handover.
Use drag-and-drop blocks to build a portal that looks sleek and modern out of the box. Add only the features you need, and iterate as your workflows evolve.




A media production tracker is a secure project management hub where production teams can coordinate filming schedules, assets, scripts, and post-production timelines. It centralizes all creative communication and logistical data in one place, eliminating the chaos of scattered spreadsheets as projects move from pre-production to final delivery. This ensures directors, producers, and editors remain aligned on every frame and deadline.
Softr is the first AI-native platform for building business software, making it uniquely suited to build a media production tracker tailored to your filming and editing workflows. You can describe your specific requirements—like tracking shooting days, equipment rentals, or scene statuses—to the AI Co-Builder to instantly generate your database, production dashboards, and permission logic.
You don't need coding skills to start. You can generate your app with AI, use a production management template, or build from scratch. Your app runs on Softr Databases for native speed, or you can link tools like Airtable and Google Sheets where you might already store cast and crew lists. You maintain full visual control to brand the tracker for your production house and define who sees specific budget details or storyboard files. It is fast to launch for a new project and flexible enough to scale from short films to full-length features.
You can incorporate a vast range of features into your media production tracker to streamline your creative pipeline. An effective tracker typically pairs project management essentials with AI-powered automation:
- AI-Powered Intelligence – Use Ask AI to let crew members query equipment availability via chat, or deploy Database AI Agents to automatically summarize daily production reports into executive updates.
- Vibe Coding Blocks – Build custom UI elements, such as a specialized video review player or a storyboard grid, using the AI Code block to "vibe code" the exact functionality your production needs.
- Softr Workflows – Create native automations, like an alert that triggers a notification to the DP whenever a scene's status is marked as 'Ready for Principal Photography.'
- User Portals & Logins – Securely manage access so freelance editors only see their specific post-production tasks while executive producers view higher-level budget summaries.
- Forms & Data Collection – Capture shot logs, expense receipts, or talent release forms with custom uploads and logic.
- Dashboards & Charts – Monitor production progress and filming ratios with real-time visual summaries of completed scenes versus remaining deliverables.
- Lists & Advanced Filtering – Manage your asset library with searchable galleries, shooting schedules on kanban boards, and detailed scene breakdowns.
Every feature is built using Softr’s intuitive blocks, and if your production requires something hyper-specific, you can utilize the Vibe Coding block to generate it with AI.
Vibe coding is the process of using AI to describe and build the specific production tools you need instantly. You can "vibe code" your media production tracker by telling the Softr AI Co-Builder what kind of project management system you require—for example, 'I need a tracker for a documentary that monitors interviews, B-roll status, and transcriptions.'
While other tools output raw, unmanaged code, Softr manages the technical foundation—like user authentication for your crew and secure cloud storage for scripts—natively. This provides the speed of vibe coding without the technical debt of managing code. You focus on the creative vision; Softr builds the infrastructure, ready for your entire production team to use immediately.
Yes. You can manage multiple film projects and diverse crews within a single production tracker. Each user, from the location scout to the lead editor, only accesses the specific project data and shooting schedules assigned to them based on their login and role. This is ideal for production companies managing several simultaneous shoots with varying stakeholders.
Absolutely. You don't need pre-existing sheets or databases to start. If you are starting a new production from scratch, you can use Softr Databases, which is built into the platform and optimized for the high-performance needs of project management. If you later decide to integrate data from Airtable, Google Sheets, or tools like HubSpot for talent management, you can easily connect those sources to your existing tracker.
Softr Databases is the recommended relational data source for your tracker, as it is designed for software applications and offers the fastest performance for real-time production updates.
However, Softr also connects to 17+ external sources. You can pull crew lists from Airtable, location data from Google Sheets, or creative client data from HubSpot. You can even combine sources in one app, perhaps keeping your production budget in a secure SQL database while tracking scene progress via Softr Databases. Updates usually sync in both directions, ensuring your crew on set and editors in the studio stay aligned.
Yes, Softr provides granular control over how different team members interact with the media production tracker. You can customize the look to match your production's branding and hide specific blocks based on the logged-in user.
For instance, you can set up a 'Director' role to view all creative notes, while a 'Grip' role might only see the call sheet and equipment list. You can create personalized dashboards where each editor only sees the specific reels they are assigned to work on. This level of permissions ensures that sensitive information like actor contracts or film budgets remains confidential while keeping the workflow streamlined for the rest of the crew.
Yes, you can fully white-label your media production tracker. You can upload your production company's logo, set custom brand colors and cinematography-friendly fonts, and host the app on your own custom domain. This creates a professional, unified experience for external clients and investors who might need to log in and review production milestones.
Yes, Softr gives you extensive flexibility to design a layout that matches your production workflow. You can adjust the visual hierarchy and page structure to prioritize the most important information, such as the daily call sheet or the current shot list.
To organize your production data, you can use specialized blocks:
- Table blocks for tracking equipment lists and daily expenses.
- List or Card blocks for visual galleries of location scouting photos or talent headshots.
- Detail Views for deep dives into a specific scene's script and production notes.
- Forms for collecting daily wrap reports from set.
- Charts for tracking budget burn-down or project completion percentages.
- Calendar blocks for managing the master filming schedule and deadlines.
All of this is edited via a visual builder, allowing you to tweak the interface as the production evolves.
Softr is built to protect sensitive intellectual property. All data—including scripts and production documents—is encrypted in transit and at rest. You have total authority over data access; through role-based permissions, you can ensure only authorized personnel can download sensitive files.
For trackers using Softr Databases, your data is stored on secure European servers (Germany) with SOC 2 Type II compliance. When viewing data from external sources like Airtable or SQL, Softr displays it in real-time without storing it on our end, keeping you in full control of your creative assets and financial information.
The app generated by our AI is fully production-ready from day one. While many tools produce 'throwaway' prototypes that require manual rebuilding, Softr constructs your media production tracker on a robust, business-grade infrastructure. We handle the complex 'boring' parts—like secure login for your crew and database reliability—so you don't have to. You get an instant, scalable management tool that is ready for the rigors of an active film set without the hassle of managing raw code.
Softr is the first AI-native platform designed specifically for custom business software. Unlike 'vibe coding' tools that create unmaintainable clusters of code or legacy no-code platforms that require weeks of manual setup, Softr's AI Co-Builder generates a secure, multi-user production tracker in minutes. It offers a unique hybrid advantage: the speed of AI generation combined with the precision of a professional visual editor. It is built for creative teams who need a sophisticated tool that works immediately but is flexible enough to change as the script does.
Yes. Softr allows you to build powerful native workflows and connect your tracker to the rest of your production stack. You can automate scene updates, trigger notifications to crew via Slack, or integrate with Stripe for managing departmental payments. With support for REST API and webhooks, you can even connect to specialized film software or sync data from digital camera logs, building a fully automated production ecosystem without writing code.
Go from idea to a live production tracker in under an hour. No setup time or developers needed.