Schedule posts, track analytics, and streamline your campaigns with a customizable planner tailored to your social media strategy.


Create a social media post planner with only the features and views you need. Adjust and expand your setup easily as your workflow evolves.
Connect spreadsheets, content calendars, and analytics platforms with real-time sync—or manage everything in Softr Databases. Create a single source of truth for your posts.
Streamline your team’s social content scheduling. Set up secure logins, user groups, and tailored permissions—no IT help or coding required.
Give content creators, editors, and managers personalized dashboards—so each role has access to the right social campaigns.
Give content creators, editors, and managers personalized dashboards—so each role has access to the right social campaigns.
Connect with tools like Make, Zapier, or N8N to automate post scheduling, reminders, and reporting workflows.
Plan and track social posts from anywhere. Your scheduling app is mobile-ready right out of the box.
Use Google, email, or SSO to give your team quick, secure access to your planner—no IT tickets needed.
Keep content and account info safe with SOC2 and GDPR compliance, plus detailed access controls.
Let AI suggest post ideas, optimal times, and answer scheduling questions—right inside your social planner app.
No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.
Build your social media post planner in minutes with drag-and-drop blocks and templates.
Add content calendars, approval flows, or analytics as your scheduling needs change—no rebuild needed.
Start with post scheduling, then add team dashboards or content libraries—all in one place.
Integrate with your spreadsheets and databases, including Airtable, SQL, Hubspot, Google Sheets, Supabase, BigQuery, and more—in just a few clicks. Your data is always secure and in sync.
Drag and drop customizable building blocks with various views and functionalities. Granular permissions allow you to control what data each user can access, and which actions they can take.
Ship applications that your team will love in minutes or hours, instead of days or weeks. Deploy on both desktop and mobile.












A social media post planner is an organized, secure workspace where you and your team can schedule, manage, and collaborate on social media content. It keeps all your posts, calendars, feedback, and approvals in one place, so you don’t have to juggle back-and-forth emails or spreadsheets. This helps you stay on top of your content schedule and makes social media planning smoother for everyone involved.
Softr makes it easy to build a social media post planner that fits the way your team works. You can connect your existing data, like Airtable, Notion, Hubspot, or monday.com, and set up a planner where your team can log in, view content calendars, submit post ideas, and track approvals, all in one place.
You don’t need to code anything. You can start from a template or build your own workflow, customize the layout, decide who can see or edit what, and brand it to match your company. It’s quick to set up, easy to update, and flexible enough to grow with your social media strategy.
You can add a variety of features to your social media post planner, depending on your team’s workflow. Some popular options include:
\- User logins – so each team member can access their own tasks or calendars
\- Custom dashboards – to display scheduled posts, campaign status, or engagement metrics
\- Forms – for submitting post ideas, feedback, or approvals
\- File sharing – to upload and download post graphics and drafts
\- Search and filters – to quickly find posts, campaigns, or assets
\- Tables, lists, and detail views – to organize posts, campaigns, or tasks
\- Comments or status updates – to keep collaboration and feedback in one place
\- Charts – to visualize post performance or content mix
\- Calendar view – for planning and tracking upcoming posts
\- Permissions and roles – so only the right people can edit or approve content
With Softr’s drag-and-drop blocks, you can set up these features without any coding. And if your content process changes, you can easily update your planner later.
No coding is required. You can build your social media post planner entirely using Softr’s visual editor. Everything from layout to user permissions can be adjusted without writing a single line of code.
Yes. You can manage multiple brands or social media accounts within a single social media post planner. Each user only sees the posts and content assigned to their specific account, based on their login and role. This is perfect for agencies, marketing teams, or anyone coordinating social media across several brands.
Softr supports a wide range of data sources for your social media post planner. You can connect to Airtable, Google Sheets, Notion, Coda, monday.com, HubSpot, Clickup, Xano, Supabase, PostgreSQL, MySQL, SQL Server, MariaDB, BigQuery, and more. There’s also support for custom data sources using the REST API.
You aren’t limited to just one. You can integrate multiple content sources into your planner and display them together—making it easy to manage posts across teams or brands. Most sources support real-time, two-way sync, so updates in your planner or data source are always in sync automatically.
Yes, Softr gives you full control over how users interact with your social media post planner. You can customize the layout, navigation, and content to fit your team’s workflow and branding. Each section or calendar view can be shown or hidden depending on who’s logged in, so each user or team only sees what’s relevant to them.
You can also create different user roles, like brand manager, contributor, or admin, and define exactly what each role can access or edit. For example, contributors may only create new post drafts, while admins can manage all campaigns. You can even create personalized views, showing each user only their assigned accounts or campaigns.
This level of customization helps keep your post planner streamlined, secure, and tailored to each user’s needs—especially when managing multiple brands or teams.
Yes, you can. You don’t need to import your social media scheduling data from another platform to start using Softr. If you’re starting fresh, you can use Softr Databases, which is built right in and integrates seamlessly with your social media post planner.
If you already keep your scheduling data in tools like Airtable, Google Sheets, HubSpot, Notion, Coda, monday.com, Supabase, or SQL, you can connect those too. You can also use the REST API connector to bring in post data from other sources. Either way, you have full control over how your content calendar and scheduling data are organized and displayed in your planner.
Yes, you can fully white-label your social media post planner in Softr. You can use your own logo, brand colors, fonts, and custom domain to make the planner feel like a natural extension of your brand or agency. You can also remove all Softr branding, so users only see your identity throughout the planning and scheduling experience.
Absolutely! Softr gives you a lot of flexibility to control both the design and layout of your social media post planner. You can adjust colors, fonts, spacing, and page structure to match your brand or team style. You can also choose how each page is laid out, decide which blocks go where, and set what different users see when they log in.
To display your data, you can add different types of blocks depending on what you need:
\- Use Table blocks to show scheduled posts, drafts, or content calendars.
\- Use List or Card blocks to highlight campaigns, post ideas, or asset libraries.
\- Use a Detail View to show one post or campaign at a time—like a post editor or review screen.
\- Add Forms for submitting new ideas or requests, Charts to track engagement, or Calendar blocks to visualize publishing schedules.
If your content or design needs change later, it’s easy to go back and make updates right in the visual builder.
Softr is built with security in mind. All data is encrypted in transit (TLS) and at rest, and your social media post planner is hosted on secure, reliable infrastructure. You have full control over who can see and do what in your planner. You can set up role-based permissions, manage users directly within your data source, set visibility rules, and apply global restrictions to protect sensitive social media data across your entire app.
For planners connected to external data sources like Airtable, Notion, or SQL, Softr doesn’t store your data—it just displays it in real time based on your access settings. You’re always in control of your data and who can view or edit it.
Softr also follows industry best practices for authentication, access control, and platform monitoring to help keep your information safe.
You can get started for free. Softr’s Free plan lets you publish one app with up to 10 app users and 2 user groups, and includes support for all standard data sources like Softr Databases, Airtable, Google Sheets, and more.
If your planner needs more users or advanced features, you can explore the paid plans here: <http://softr.io/pricing>
Softr is built to make it easy to create fully functional, user-facing apps—like social media post planners, content management tools, and internal dashboards—without needing to write code or rely on developers. What sets it apart is how quickly you can go from idea to working app, and how well it connects with your existing data.
Unlike some no-code tools that focus on mobile apps (like Glide) or are more dev-oriented (like Retool), Softr is designed for non-technical teams who want full control over layout, user experience, and permissions. You can build on top of real-time data from tools like Airtable, Google Sheets, Softr Databases, or SQL, and create secure, branded planners your team can log into.
You can customize everything visually—from content and design to who sees what. And because Softr includes user roles, forms, conditional logic, and API support out of the box, you don’t need to patch together multiple tools to launch something polished.
Yes. Softr supports a wide range of integrations so you can connect your social media post planner to the rest of your workflow. You can sync with tools like Slack for notifications, automate scheduling with Zapier, Make, or N8N, and connect to content libraries or analytics tools. Softr also supports REST API and webhooks for more advanced workflows.
Whether you need to send post data to another system, trigger automations based on scheduled posts, or display information from other tools, you can build it into your planner—no coding required.