Build your own marketing resource allocation tool, no code required
Optimize resource distribution, enhance campaign efficiency, and align with your marketing team's goals using a fully customizable platform.
Customize your tool around your processes
Build a marketing resource allocation tool with only the features and workflows your team needs. Adapt and update as your requirements change—no code.
Campaign budget planning
Resource assignment management
Channel performance tracking
Approval workflow for requests
Calendar and timeline view
Reporting and export tools
Unify your marketing data in real time
Connect spreadsheets, marketing tools, and analytics systems with real-time sync—or manage everything in Softr Databases. Create a single source of truth for your marketing efforts.
Custom access for every team. Built-in security, no dev time.
Give your marketing team the right tools and access for managing resources. Set up secure logins, user groups, and granular permissions—no IT support needed.
Advanced permissions
Let team members, managers, or freelancers see only the dashboards and resource pools relevant to their roles.
User groups
Let team members, managers, or freelancers see only the dashboards and resource pools relevant to their roles.
Automations
Connect with tools like Make, Zapier, or N8N to automate resource requests, approvals, or status updates.
Works on any device
Manage marketing allocations and updates on desktop or mobile. The tool is mobile-ready out of the box.
Easy, secure logins
Enable fast, secure logins for your marketing team using Google, email, or SSO—no IT tickets required.
Security
Protect sensitive marketing data with SOC2 and GDPR compliance, plus detailed access controls at every level.
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An AI assistant for marketers
Marketers can ask AI about budgets, channels, or results—answers surface instantly, right inside your resource allocation tool.
Why Softr vs other software
No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.
Easy, fast setup
Launch your marketing resource allocation tool in minutes with simple drag-and-drop building blocks.
Consolidate your stack
Easily adjust team workflows, budgets, or campaign tracking as your allocation needs change.
Flexible as you grow
Manage resources, budgets, and project dashboards—all in one place, with no extra tools needed.
Build a marketing resource allocation tool in minutes
Connect to your data in seconds
Integrate with your spreadsheets and databases, including Airtable, SQL, Hubspot, Google Sheets, Supabase, BigQuery, and more—in just a few clicks. Your data is always secure and in sync.
Customize layout and logic
Drag and drop customizable building blocks with various views and functionalities. Granular permissions allow you to control what data each user can access, and which actions they can take.
Publish and launch
Ship applications that your team will love in minutes or hours, instead of days or weeks. Deploy on both desktop and mobile.
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Frequently asked questions
Build your Resource Management tool today