Streamline operations, enhance collaboration, and boost productivity with a tailored software solution designed for your B2B needs.


Set up a custom tool with only the features your business relies on most. Adjust and expand as your processes evolve—no coding required.
Connect spreadsheets, project management tools, and CRMs with real-time sync—or manage everything in Softr Databases. Create one source of truth for your projects.
Equip your teams with the right custom software tools and access. Set up secure logins, groups, and permissions—no IT or development resources needed.
Assign different team members tailored access and dashboards, so each role uses just the tools they need.
Assign different team members tailored access and dashboards, so each role uses just the tools they need.
Connect with platforms like Make, Zapier, or N8N to automate repetitive processes and reduce manual work.
Enable your team to access and update internal tools from any device. All apps are mobile-ready by default.
Provide fast, secure access with Google, email, or SSO logins—no IT tickets needed.
Keep internal company data protected with SOC2 and GDPR compliance, plus fine-tuned access control at all levels.
Let your team ask AI for instant answers and insights—built right into your internal tool for faster daily decisions.
No more one-size-fits-all tools or costly custom builds. Softr is easy to use and fully customizable, so you can launch faster, adapt as you grow, and skip the complexity of traditional software.
Launch your B2B internal tool in minutes with drag-and-drop blocks—no dev time required.
Add workflows, permissions, or integrations as your business evolves—no need to rebuild.
Manage CRM, approvals, and team dashboards in one place—no extra tools to buy or maintain.
Integrate with your spreadsheets and databases, including Airtable, SQL, Hubspot, Google Sheets, Supabase, BigQuery, and more—in just a few clicks. Your data is always secure and in sync.
Drag and drop customizable building blocks with various views and functionalities. Granular permissions allow you to control what data each user can access, and which actions they can take.
Ship applications that your team will love in minutes or hours, instead of days or weeks. Deploy on both desktop and mobile.












A b2b custom software tool is a secure, tailored application that your organization can use to streamline processes, manage workflows, and collaborate with external partners or clients. It centralizes communication, resources, and data in one platform, so you don’t have to switch between emails, spreadsheets, or multiple systems. This helps your team stay organized and deliver a more efficient, professional experience to your business partners.
Softr makes it easy to build a b2b custom software tool that fits the specific needs of your organization. You can connect your existing data sources—like Airtable, Hubspot, Notion, monday.com, or SQL—and set up a platform where partners or clients can log in, view key information, submit requests, and share files all in one place.
You don’t need to write any code. You can start with a template or build from scratch, adjust layouts, control access, and brand the tool to match your company. It’s quick to set up, simple to manage, and flexible enough to grow alongside your business needs. Everything stays organized, accessible, and professional.
You can add a wide range of features to your b2b custom software tool, depending on your organization’s workflow. Some of the most common features include:
\- User logins – so each partner or client can securely access their own data
\- Custom dashboards – to display project status, account activity, or key metrics
\- Forms – for onboarding, submitting requests, or collecting feedback
\- File sharing – for uploading and downloading important documents securely
\- Search and filters – to help users quickly find relevant information
\- Tables, lists, and detail views – to organize records like tasks, deals, or support tickets
\- Comments or status updates – so all communication stays in one place
\- Charts – to visualize performance data, goals, or timelines
\- Calendar view – for managing meetings, deliverables, or key milestones
\- Permissions and roles – so users only see what they’re authorized to view
All of this can be built with Softr’s drag-and-drop blocks, making it easy to update your tool as your workflow evolves.
No coding is required. You can build your b2b custom software tool entirely with Softr’s visual editor. Everything from the layout to user permissions can be set up and customized without writing any code at all.
Yes. You can manage multiple client organizations or internal teams within a single b2b custom software tool. Each user only sees the features, data, and content relevant to their specific organization or team, depending on their login and permissions. This is ideal for software providers or agencies that need to deliver tailored experiences to multiple business customers or departments from one unified platform.
Softr works with a wide variety of data sources for your b2b custom software tool. You can connect Airtable, Google Sheets, Notion, Coda, monday.com, HubSpot, ClickUp, Xano, Supabase, PostgreSQL, MySQL, SQL Server, MariaDB, BigQuery, and more. There’s also support for integrating any other data system using the REST API.
You’re not limited to one data source—you can combine multiple sources in the same tool and display them together. For example, your software might bring in records from Airtable and customer info from HubSpot simultaneously. Most integrations support real-time, two-way sync to keep your data up to date everywhere.
Absolutely. Softr gives you full flexibility to tailor the user experience and permissions in your b2b custom software tool. You can adjust layouts, navigation, and specific content blocks to align with your brand and workflow. Each section of your app can be shown or hidden based on the user’s organization, role, or access level, so everyone sees only what’s relevant to them.
You can configure different user roles—like administrator, business user, or external partner—and set exactly what each can view, edit, or manage. For example, your client contacts could see only their own data, while your internal team has access to manage all organizations’ data. You can even create personalized dashboards and filtered views based on who’s logged in.
This granular control is especially valuable when serving multiple business customers or teams within one application, ensuring both security and a tailored user experience.
Yes, you can. You don’t need to import data from another system to get started with your b2b custom software tool on Softr. If you’re starting fresh, you can simply use Softr Databases, which is built into the platform and integrates seamlessly with your application.
If you do have existing data in platforms like Airtable, Google Sheets, HubSpot, Notion, Coda, monday.com, Supabase, or any SQL database, you can connect those as well. Or, use the REST API connector to bring in data from other sources. Either way, you have complete control over how your data is organized and displayed in your software tool.
Yes, you can fully white-label your b2b custom software tool in Softr. You can apply your company’s logo, brand colors, custom fonts, and use your own domain, making the tool feel completely integrated with your organization’s identity. You can also remove all Softr branding, so your customers or partners only see your branding throughout their experience.
Absolutely. Softr gives you a lot of flexibility to tailor both the design and layout of your b2b custom software tool. You can modify colors, fonts, spacing, and the overall page structure to fit your corporate guidelines. You also have full control over which blocks appear on each page, and can set up specific views for different user types or roles.
To present your business data, you can choose from a variety of blocks:
\- Table blocks – perfect for displaying things like customer orders, contracts, or project pipelines
\- List or Card blocks – ideal for highlighting key contacts, product offerings, or resources
\- Detail View – shows one record at a time, such as a client profile or project summary
\- Forms – for collecting information from users
\- Charts – to visualize important KPIs and trends
\- Calendar blocks – for events, deliverables, or deadlines
If your needs change, just update the visual builder—no coding required.
Softr is designed with enterprise-grade security in mind. All data in your b2b custom software tool is encrypted both in transit (TLS) and at rest, with apps running on secure, reliable infrastructure. You can set up role-based permissions, manage user access directly in your data source, enforce visibility rules, and use global restrictions to protect sensitive business information throughout your tool.
For tools connected to external sources like Airtable, Notion, or SQL, Softr doesn’t store your data—it displays it in real time according to your access controls. You always have full control over who can view or modify your data.
Softr also employs best practices for authentication, access control, and ongoing platform monitoring to safeguard your data and your users’ privacy.
You can get started for free. Softr’s Free plan allows you to publish one b2b custom software tool with up to 10 app users and 2 user groups, supporting all standard data sources like Softr Databases, Airtable, Google Sheets, and more.
If your tool requires more users, advanced features, or greater scale, check out Softr’s paid plans for details and options: <http://softr.io/pricing>
Softr is built to help you create fully operational, user-facing b2b custom software tools—like partner portals, workflow apps, or customer dashboards—without any coding or the need for developers. Its key advantage is how quickly you can turn your requirements into a live tool, all while keeping your data seamlessly connected.
Unlike some no-code platforms focused on mobile apps (like Glide) or on developer-centric dashboards (like Retool), Softr is made for non-technical teams who want control over structure, user experience, and permissions. You work directly with real-time data from sources like Airtable, Google Sheets, Softr Databases, or SQL, and build secure, branded apps that your partners or internal teams can access.
You can visually customize every aspect, from content and design to user-specific access. With built-in user roles, forms, conditional logic, and API support, you can launch a polished solution without cobbling together multiple products.
Yes. Softr supports a variety of integrations so you can connect your b2b custom software tool to your existing business systems. You can integrate with payment providers like Stripe, communication tools like Intercom, and automate processes using Zapier, Make, or N8N. Softr also offers REST API and webhook support for more advanced automation.
Whether you need to push data to other platforms, automate actions based on user activity, or pull in information from external tools, you can add these capabilities—no coding required.